The 2010s decade will be over in almost three months. This decade, we witnessed the rise of social media marketing, SEO-friendly website design in Las Vegas and content being crowned the ‘king’ in digital marketing. Do you think the picture will change in the next decennium? What digital marketing trends will dominate in the future? While no one can answer this with certainty, these four trends are most likely to govern the online space in the upcoming decade.
Video MarketingNo doubt, one of the most effective digital marketing techniques in 2020 – and for several years after – will be video marketing. Videos are the easiest medium to connect with a wider audience, add to that the ever-rising world of smartphones and social media platforms and it becomes clear why video marketing will be the go-to strategy for online marketers
Artificial Intelligence (AI)This one’s pretty obvious. Machine learning is no more a gimmick. It’s decisive enough to make (or at least shape) major strategic decisions – think social media and search engine bots. It’s also ‘intelligent’ enough to offer a personalized experience to clients during customer service interactions – think automated chatbots. The time isn’t far when online marketers will design their entire marketing campaigns with the counsels (or metrics) offered by some sort of an implemented application of Artificial Intelligence.
Voice SearchAlexa and Google Home have already blown up in popularity all over the world. And it goes without saying that with time, these voice-controlled assistants will become more perceptive and revolutionize the ways of data surfing. This means that voice search will inevitably shake up the online marketing world in the next decade
Content has always been a trustworthy soldier for online marketers, and it will likely remain that way for a very, very long time. Has the rise of visual media (movies, TV shows, online video streaming, etc.) shot books into oblivion?
Absolutely not! Likewise, no matter how much technology advances, people will still prefer a well-written, unique piece of content that offers them something of value over other mediums.
Well, then, these were some of the trends that are likely to monopolize the digital marketing industry for the next couple of years. If you want your online business to stay ‘current’ and reach a wider audience, connect to a reputable Las Vegas digital marketing agency and let the experts take care of your online marketing needs.